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Lynnelle Wilson
Founder and President
Lynnelle has more than 25 years’ experience developing and managing sales, marketing and complex strategic projects. The Dallas, Texas, native, spent a decade in New York City with JPMorgan Chase & Co., where she served as Vice Presidtent of Global Investment Services. More about Lynnelle
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Coffeehouse
The owners wanted to grow their early morning breakfast traffic. They were seeing good business mid-morning on, but knew they could increase sales of higher margin items by increasing their early morning, on-the-way-to-work traffic.
Salon
The owners wanted to increase their skin care business by adding a new ‘skin care for men’ line of services. They needed to create awareness of their new line of skin care services while also building a new male client-base.
Marina
A local marina had seen a decline in business across all revenue lines in recent years. The economic downturn was considered to be the biggest contributor and the owners wanted to review their marketing and sales efforts and make incremental improvements where possible.
Category Archives: Success
Do you really want to succeed?
Really?? <WARNING: Rant approaching> 99.99% of us would say “Yes!” Emphatically. But, I’m not sure. I’ve spent 5 years now, speaking, developing and leading workshops, advising and coaching people. I have, for my own benefit, attended workshops, hired advisors, read … Continue reading
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Social Media – Getting Started
Just because everything you read talks about the importance of integrating social media into your business – that doesn’t mean you should spend a lot of energy and resources on social media. The fact that social media gives you the … Continue reading
Posted in Success, Uncategorized
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Small Biz & Getting It Done
As I sit here in the hotel room in N. Conway, NH I’m determined to check a few things off my to-do list, even as the clock ticks over to 2009. So, here’s proof that it can be done; productivity … Continue reading
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Fear is Contagious; Be BOLD.
First, let me be clear: I understand it's a difficult economy out there. I understand sales are down, businesses are cutting back and laying off. I understand it's a challenge these days and '09 is likely to bring more of … Continue reading
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…and Now, WE Have Work to Do
History was made. I stayed up until the bitter end; saw the speech and listened to the review and comments after. Tweeted the last tweet a little before 1:30am and passed it off to my Twitter "friend", @Adrigonzo, in California … Continue reading
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